Ambulance Chasers...
[urlhttp://www.rugby-league.com/article/51658/super-league-strengthens-commercial-portfolio[/url

Have to say, we're truly reinforcing the General Public's opinion of what Rugby League is with some pretty bargain-basement type sponsors....I await the Pound Shop to be rolled out as another "strengthening" of our commercial portfolio

What’s wrong with them it’s only the video ref thing they are sponsoring has Tesco say every little helps

Well, if we want to improve the image of the sport, this isn't going to help.
The NHS is woefully short of cash and whilst there are plenty of other "no blame no claim" companies out there, do we really want this type of association ??

"Strengthening it's portfolio"

Didn't Wakey have Rapid Solicitor's as main ground sponsor ?

This isn't about Wakefield, it's about "The Game" and personally, I'd prefer "Big Soup" or "Mushy Peas" to this type of company.
It's disappointing that this is the best we can do to draw in revenue and "lift" the profile of the sport.

Nearly As embarrassing as diggerworld. Before the likes of little Wayne and vastman pipe up, I said “nearly”. Wakefield still set the bar when it comes to embarrassing

Regards

King James

Well that's "Totally Wicked"



Salutations

King Alfonso the Slobberer Ruler of Galicia

As long as they’re not paying in trucks, who cares? Gambling and companies like this are prominent sponsors in most sports, especially gambling.

There are some very stuck up pretentious RL fans on here. If someone’s offering a wad of cash we need to take it.

Don't know about pretentious but surely there are limits. Unfortunately we also have these parasites operating at club level already. I know times are tough but the only positive is that you can't get any lower than an ambulance chaser so any future sponsors can't be worse.

It's highly unlikely that they are offering a "wad of cash". Personal injury solicitors can generate leads very cheaply, so the likelihood of this deal being worth anything significant in the context of wider sports rights is tiny.

People calling out certain sponsors aren't doing it through some sort of snobbery, they're doing it because it's worrying that our sponsorship opportunities are worth so little.

RL really needs to think hard about the way it reaches new audiences because if it doesn't, it is going to be particularly vulnerable to changes in the advertising industry in the coming years. Advertising costs have fallen consistently over the last ten years and the costs of advertising to C2DE audiences has fallen at an even faster rate than the average. That is going to get even worse as technologies like programmatic advertising, Sky AdSmart and 'digital out-of-home' mature.

Sports like RU are still able to command higher sponsorship revenues because the audience they offer are still comparatively expensive to reach, and because those audiences have higher spending power and therefore more value to the advertiser.

I've worked in marketing and advertising a long time and whilst I don't know what this deal is costing, I do know how much it costs to reach an audience. If this deal is worth more than the equivalent of around £10k per club per season, I'd suggest they were over-paying.

Here’s the perfect example of the thrust of this thread. From Mushy Peas to Luxury Watches, just drop the word League. [urlhttps://www.dailytelegraph.com.au/entertainment/sydney-confidential/charlie-taylor-is-a-talented-rugby-7s-player-and-now-hes-trying-his-hand-at-modelling-and-acting/news-story/381252d827af3c39bfded426a12d9dc8[/url